The numbers
Nothing to hide.
The scoreboard is live.
All the money that I make, all the money that I spend, everything is going to be documented for you guys.
Even if I make zero dollars.
The ledger
- Out
- $0 what this costs me monthly
- In
- $0 what it makes monthly
Tracked from October 2026.
The goals
Five goals, and every one of them starts at the bottom. When one of them moves, it moves here and in the film at the same time.
$0/$100
the first stranger's dollar
Our first stranger’s dollar since we started this journey. When somebody who doesn’t know me pays for something I built, that’s when I know it’s worth something. If something in the store helps you, that’s how this one moves.
1/10
lessons published
Every lesson is something I broke, learned, tried out, or even paid for if I had to — so you wouldn’t have to. One is out. Ten is a whole season. Tell me what you want me to dive into next and I’m gonna talk about it.
$0/$1,000
first $1,000 month
One month where all of this brings in a thousand dollars. Not one lucky day, a whole month. That's where this stops being something I pay for and starts paying for itself. Every lesson you share and every visit to the store pushes it a little closer.
—/10K
counting soonfollowers
The people watching this happen — the failures and the good things. Follow on any of the channels and you’re part of this number. Every follow moves it.
—/1K
counting soonYouTube subscribers
The YouTube channel is where the lessons turn into videos. Subscribe and you’ll see the next one first — this number moves because of you.
Every follow moves this.
The experiment
So here is the experiment.
Can a regular dad with a full-time job build something that pays for itself?
Not yet.
But I'm gonna put every dollar on this page, and you guys can watch it go either way with me.
The store
Everything I build ends up in the store.
The store lives on RAEM.